Bakery packaging has become an art to boost up sales. Various trends are being introduced with the passage of time producing more innovative bakery boxes than before. Such attractive trends well suit the needs of customers as well as the sellers. Whether you run a bakery of your own or have a home-based business, a well-designed bakery packaging is necessary to take your brand a step further. Freshly baked products are loved by everyone. But if they are received in trendy boxes nothing is more delightful than it. A wonderful packaging adds to the aroma and taste of your lovely creations. It complements your products by giving a unique personality to them. Moreover, such creative packaging is a great way to attract customers on a large scale and generate positive word-of-mouth. Below are some of the innovative bakery boxes trends which you may consider for your brand:
Compartments or Inserts in Bakery Boxes:
These days, bakery boxes come up with inserts or compartments. It is a convenient method to ensure that different types of bakery items can be carried in the same box without mixing them up and spoiling the taste. It also holds the item at its place with little or no movement. Such type of packaging is highly useful in the case of cakes, cupcakes or muffins, etc where no like will like to smash the frosting. You can use these compartment boxes to separate brownies from biscuits or other baked items. Some boxes are designed with compartments for savories. The boxes serve as an excellent lunch package since they can carry savory and sweet stuff, both in the same box. The boxes also come up with lock trays to serve the customers with freshly baked cookies in an attractive way.
• Bakery Packaging with Vibrant Colors:
Never underestimate the power of color while designing your product's packaging. One of the latest trends in bakery boxes is to design them in a wide assortment of colors. By keeping the basic design same; you can color the boxes differently. Introducing various colors inside the box is also a great way to provide a good box opening experience to the customers. Such tactic is useful especially in the case of your regular customers. Whenever they open the box and experience something different, this increases their loyalty towards your brand.
• Customized Bakery Boxes with Different Themes:
One of the most recent trends in bakery boxes is designing them for different times according to the customers' demand. Such packaging has engaged the bakers as well as the customers. You can design the boxes with different wishes according to the nature of the event. Customize the bakery boxes for different occasions like Christmas, New Year, birthday and wedding, etc. they may also be used as a gesture of Thanksgiving. The design of the box signifies the festivity of the season. For examples, if it's a birthday cake box you can decorate it with colorful lines and vibrant effects. On the Christmas season, you can produce a customized packaging box in red and green color. Attach natural leaves, bells and ribbons on the box to increase the festivity of the event. You may also add a custom label with a wish "Merry Christmas" to engage your customers. Thus, different customizations can add a charming and versatile touch to your bakery packaging.
• Eco-Friendly Bakery Packaging:
Everything is going green to save the environment. Same is the case with bakery packaging. One of the most innovative ideas for bakery product is to use natural and recyclable packaging. A number of confectionaries and bakery owners have switched towards its use. This not only proves beneficial for the environment but also puts a positive image that your brand cares about environmental sustainability. This new packaging trend is welcomed warmly by the customers. They definitely prefer the one which does not harm the environment over other traditional forms of packaging.
• Bakery Boxes with Logo:
Designing bakery packaging is a difficult process. However, using a well-designed logo can make it more trendy and attractive. It is an effective way to promote your brand and make it recognizable by a large group of masses. Instead of using complicated patterns, design the bakery boxes with the company's name, logo and a tagline to increase their impact. The use of a logo is much significant as compared to the use of graphics and imagery. Such custom printed boxes can give a great innovative and professional touch to your product's packaging.
• Window or Die-Cut Bakery Boxes:
One of the most popular trends in bakery boxes is the introduction of windows or die-cut patterns. This facilitates the customers in having a view of delicious delights from outside. It is a great way to attracts them towards your lovely creations which stimulate purchase behavior. The customers are free to design different shapes of window panes. You can introduce a circular or heart-shaped window etc to provide an eye-catchy display.
• Bakery Packaging with Innovative Handles:
A high-quality bakery box is the last step of completing your bakery preparations. Customers always prefer packaging which is convenient to use. Introducing handles on the bakery boxes is a new trend which has provided more ease to the customers in carrying their products. Now, the manufacturers need to introduce special handles or paper bags for this purpose. The templates of bakery boxes
are designed with built-in handles. The handles pop-up as the box gets assembles. It provides a great impact which goes along with your scrumptious products.