Counter Display Boxes vs. Floor Display Boxes:
What’s Best for Your Brand?
Choosing between counter and floor display boxes? Learn how each option can shape your brand, increase product visibility, and improve sales in today’s fast-paced retail market.
Packaging isn’t just about wrapping. It focuses on getting people’s attention, building their trust, and sharing your brand’s story. In busy stores, you get only seconds to stand out. That’s where display boxes come in. Counter display boxes and floor display boxes both help products shine. Still, what criteria do you use to pick the one most suited to your brand? We will go over the main things that make this article different, helpful, and useful.
Counter Display Boxes: Small but Strong
You’ve seen them near checkout counters. Small boxes packed with mints, lip balm, or toys. These are counter display boxes. They sit at eye level and often tempt shoppers to grab one more thing before. That’s simply impulse buying, and it’s effective. It is thought that around 70% of buying decisions take place while you are in the store. These boxes take advantage of that by keeping products right where the customer is waiting. At The Custom Boxes, we offer stylish counter boxes with custom shapes, colors, and branding that speak directly to your customers.
Floor Display Boxes: Big, Bold, and Hard to Miss
Floor display boxes are large and eye-catching. They stand on the shop floor and carry multiple products. Think of cereal boxes, body wash sets, or chip bags, all displayed in one tall unit. Because of their size, they allow your business to make a bigger impression. You could add bright colors, advertising messages, or special offers there. These displays are placed in high-traffic areas. That means they’re seen by more shoppers, not just those in the checkout line. Want visibility for bigger items? Floor displays might be your perfect fit.
Your Logo on Display: It’s More Than a Symbol
Brand logos are more than just images. They create trust and recognition. When your logo appears again and again, customers start to remember it. Display boxes with logos nowadays are more trending. It makes your product look professional and helps build long-term brand loyalty. A clean, well-placed logo also adds value. It shows you’ve put thought into your packaging—something shoppers appreciate. We design boxes that place your logo front and center without overpowering the product itself.
Printed Boxes: Telling Your Story Without Saying a Word
Printed display boxes do more than hold your items. They speak for your brand. You can add your message, product details, or even a quick story. Creative design grabs the customer’s attention and keeps them engaged. Eye-catching print can lead to longer product looks, which means a higher chance of purchase. Good design isn’t just art, it’s strategy. If you’re launching something new, printed boxes are the best way to make a strong first impression.
Printed Counter Displays: Perfect for Fast-Moving Items
If you want to boost sales fast, printed counter boxes are a great tool. They sit close to where people pay, giving you one last chance to catch a shopper’s eye. This is where color, print, and product placement must work together. We craft counter printed display boxes that are both practical and beautiful. These boxes are small in size but large in impact. Perfect for trials, discounts, or seasonal promos. And they work well even in tight spaces like kiosks and pop-up shops.
Packaging for Cosmetics: Looks Matter Here
Selling makeup or beauty products? Then your packaging needs to match your product’s quality. Good packaging does two things: it protects the item and makes it more appealing. Whether it's lipstick or face cream, the way it’s displayed can decide whether someone buys it. Choose designs that reflect elegance, freshness, or whatever your brand stands for.
Buying Wholesale: Smart for Big Brands
If you’re ordering in large numbers, go with wholesale display packaging. It’s more affordable and gives you consistent quality across every batch. You save time and money. You also stay ready for demand surges, holiday sales, or new launches. Many brands prefer wholesale because it keeps their look consistent. We offer bulk solutions without sacrificing quality. Your display boxes will still look sharp, strong, and professional every time.
Going Premium? Try Rigid Display Boxes
Not all products are everyday buys. Some are gifts. Others are luxury items. These need special packaging. Luxury rigid display boxes are strong, stylish, and perfect for items that need extra attention. They’re often used for perfumes, watches, or high-end skincare. These boxes hold their shape. They feel expensive. And they protect delicate items while looking stunning on the shelf. If you want your product to stand out, rigid boxes are a smart upgrade.
Custom Boxes: Make It Yours
No brand is the same. So your display box shouldn’t be either. With custom display boxes, you choose the size, shape, material, and design. That means every part of the box fits your product perfectly. We work closely with you to create a box that does it all, looks great, protects your product, and matches your brand’s voice. At The Custom Boxes, we help you bring your ideas to life, one custom box at a time.
What’s Trending in Display Packaging This Year
Trends help brands stay current. Save for simple and sustainable packaging in 2025. Eco-friendly boxes are increasingly attracting the attention of many shoppers.. Clean designs, gentle pastel colors, and QR codes are also showing up often. In fact, about two out of three people say they’re more likely to pick up a product if it comes with eco-friendly or recyclable packaging. That’s a trend worth following. We stay up-to-date on packaging trends so your brand doesn’t fall behind.
Bottom Lines
Still not sure whether to pick a counter or a floor display box? Think about your product’s size, price, and where it’s sold. Smaller items at checkout? Go with counter boxes. Bigger items needing attention? Floor displays work best. And don’t forget, custom design can make either one fit your needs. With help from The Custom Boxes, you’ll get packaging that sells, protects, and leaves a lasting impression. From bold floor displays to sleek counter units, we help your brand stand tall in any store.
Most popular post
Premier American Manufacturer of Packaging and Custom Boxes
Experience the ease of creating and ordering custom boxes and affordable packaging online with the Custom Boxes. Contact us today to discover how we can turn your packaging vision into a reality.
Payment & Security
No Hidden Charges
Money Back Guarantee
thecustomboxes.com online guarantee the privacy of all the customers and never share their personal information with third parties. For more details read our Privacy Policy.
you might also like
