Custom boxes are becoming the trend of every business. Whatever we purchase comes in custom printed boxes. It will not be wrong to say that packaging keeps everything organized. Whether they are small candy boxes or a large hamper of household items, packaging organizes your products. It also provides maximum protection; as a result, brands feel safe to package their products in custom boxes. A well-designed packaging stimulates the purchase decision. It facilitates the customers in choosing your product over the competitors. Below is a complete guide to using custom boxes for trending products. It explains various aspects why brands feel safe in using custom packaging to package their products.

Choose the right type of packaging:

The main thing to consider is to choose the right type of packaging for your products. For this purpose, you need to know the nature of your product. For example, if the item is delicate, a custom box made of cardboard should be used, whereas in the case of other items like apparel, cosmetic and edibles etc Kraft paper is a good option. Once you are clear with the type of material, next thing is to choose an appropriate packaging design. For this purpose, you have to make a market analysis that what is in trend? What type of packaging can make you stand out of the competition? You have an array of custom packaging options to choose from. 

You can design product boxes, shipping boxes or mailer boxes for a subscription. If you choose the product category, some of the other packaging solutions include gable boxes, pillow or gift boxes, sleeves or the one with windows, inserts or handles.  Thus you are provided with unlimited options to work on depending upon the requirement of your product. It's really important to choose your packaging design wisely because the right type of packaging delivers a complete story about your brand.

• Consider All Available Space:

When all the available space of the custom box is utilized, the manufacturers and the customers no longer have to pay for empty space. This not only reduces the transportation charges but also provide maximum protection to the items. Considering all the space of the box makes the product perfectly fit in with little or no movement. This makes the product look more upscale. Thus brands feel safe in packaging their products in custom printed boxes.

• Inserts Work at Their Best:

The use of inserts has been in trend for years. Using them in an innovative way can add to the value of your product. Inserts can be used in the packaging of almost every type of item e.g. toys, cosmetics, households, stationery, and various other accessories. You might have seen its excessive use in packaging bakery items. Cake boxes are designed with inserts; lift racks and bordering options to facilitate carrying them from one place to another. This prevents the cake from movement and smudging all around. The following packaging design shows a cookie box with insert. The box is designed in the shape of the oven. The inserts serve as trays showing that the customers are provided with freshly baked cookies out of the oven. It provides an attractive view of the display boxes and ensures that the products are delivered safely to the customers.

• Innovative Handles make them Easy to Carry:

Customers are always inspired by convenient and easy to carry packaging. Whether you want to package everyday used items or perishable goods, designing innovative handles is the best way to increase the sales of your product. The use of handles is not only functional but also ensures that the product is packaged in a secure way. It prevents the item from mishandling or external jerks during the transition. The use of built-in handles is extremely useful in attracting a number of customers towards your products. It's the reason why top confectionaries use handles on their cake boxes, pastry boxes or other types of packaging.

• Provides an Interesting Experience:

Custom boxes have become so trendy that brands can't even think of packaging their products without them. Custom boxes are the best way to provide a wonderful experience to the customers. It provides you with unlimited ways to make people interact with your product. For example, use a tissue wrap to package the main product. Enclose it by using a colorful ribbon or a branded sticker. Use inserts, filler material, and support cushions to display your products in an attractive manner. Placing a custom thank you note, a discounted voucher or a little gift is a good way to engage the customers emotionally towards your brand. All such tactics do not cost much but they are useful in providing an interesting experience to the customers.

 • Work on Different Packaging Layers:

When the customers open the box and receive something extraordinary it inclines them towards your brand. Custom packaging allows you to work on different packaging layers. This delights the customers by exceeding their expectation. For example, if the product is luxury slippers, you can enclose it in a nice dust ruffle and then in a custom box. This not only makes your product safe but also enhances the user experience. When the customers open the box and they see another package inside, it excites them about what next they are going to get. The simple act of layering adds a luxurious effect to your display boxes. By spending a few extra the brands can build a long-term relationship with the customers.